Introduction
The Push Ad is designed to give a unique and highly engaging way of reaching a targeted audience in the most impactful moment. What separates our Push Ad from other push placements is its customization and advanced targeting capabilities.
The guides below will walk you through how to add a brand new Campaign for our Push Ad or add a new Push Ad Creative to an already existing Campaign.
Add a New Push Ad Campaign
Click on Campaigns on the left sidebar to expand options
Click on Manage Campaigns
Click on the New Campaign button to open the New Campaign overlay
Enter Campaign Name
Enter Daily Budget, Targeted CPA and Description (optional)
If the budget is left empty, the daily budget will be Unlimited. Setting a TCPA is required if you plan to use our CPA Optimizer on the Campaign level. For more information about the Optimizer, please click here.
Enter Creative Name
Enter Targeted CPA (optional)
Setting a TCPA is required if you plan to use our CPA Optimizer on the Creative level. For more information about the Optimizer, please click here.
Enter Creative URL
Click Edit next to Creative Type: Display
Select Push from the Creative Type dropdown - Push Ad fields will then appear
Enter, Select and Upload Push Ad creative details
Upload Image to Image Manager for Image selection:
Image Size: 165x165 Supported File Types: 'jpg', 'jpeg', 'gif', 'png', 'svg'
File Size: Less than 10MB
Enter Title & Description:
Title: 28 characters maximum
Description: 120 characters maximum
Design CTA Button:
Enter the CTA Button Text:
Maximum Count: 15 characters
Select the CTA Button Theme
Color Options: Indigo, Sky Blue, Spring Green or Morning Bliss
Enter Branding URL:
Maximum Count: 30 characters
Select Push Ad position by clicking on the anchor icon in the tab preview (optional)
Default position will be at the Top Right of the browser
Set Frequency Cap (optional)
For more information regarding Frequency Cap and Recency, click here.
Select Matching Options (optional)
Enter Max Visitors (optional)
Set Day Parting Hours and Days (optional)
For more information regarding Day Parting Hours and Days, click here.
Enter Total Budget (optional)
Set Time Range (optional)
Enter Keyword(s)
At least one Keyword must be entered for Lightbox to be eligible for serving
Enter Keyword within the field Click Add button
Apply Segment Targeting (optional)
For more information about Segment targeting, click here.
Apply Whitelist Targeting (optional)
For more information about Placement Targeting, click here.
Check box next to 'I have read and I agree to the Terms & Conditions'
Click Save button
The Push Ad creative will be in the Awaiting Approval status while the OddBytes Editorial Team checks for policy compliance. If it is approved, the creative will then be eligible for serving.
*Note: Anything marked as 'optional' is not a required field and will use default settings if applicable unless manually edited.
Add a New Push Ad Creative
Click Campaigns on the left side navigation to expand options
Click Manage Campaigns on the left side navigation
Click on the Campaign where the Creative will be added
Click New Creative
Select Push Ad to open the New Creative overlay
Follow the same steps as listed above in Add a New Push Ad Campaign, starting at step #5